Northgate improves buyer engagement with new steering expertise


30-second abstract:

  • Van rental firm Northgate employs Moxie’s buyer engagement expertise to drive development
  • Northgate deployed Moxie Concierge to offer clients with helpful shows of knowledge to information them by means of the net car hiring course of
  • Within the first 30 days after implementation Northgate is seeing a three-percentage level uplift in its on-line conversion charge

One of many UK’s largest van rental firm Northgate, introduced an additional funding in buyer engagement expertise with Moxie Software program, a number one supplier of digital steering and engagement software program options.

As a part of its mission to make the shopper journey throughout its web sites as handy as potential, Northgate will deploy Moxie Concierge to offer clients with helpful shows of knowledge to information them by means of the net car hiring course of.

Moxie President and CEO, Rebecca Ward feedback, “Moxie is thrilled to have Northgate join the growing list of businesses who recognize the value of guiding customers through digital experiences. Providing companies across industries with the ability to guide and interact with customers throughout their digital journey effectively has proven to help companies achieve growth objectives while reducing costs.”

Digital steering improves the shopper expertise, will increase gross sales, and drives enterprise development

Northgate leverages Moxie’s digital steering and interplay expertise and believes this choice to spend money on Moxie Concierge will allow a a lot better and simpler buyer expertise.

By way of this funding, it can save clients helpful time by proactively guiding them by means of the car hiring course of, guaranteeing they choose the most effective product and repair.

Neil McCrossan, Gross sales and Advertising and marketing Director at Northgate feedback, “Moxie Concierge’s contextual guidance technology allows us to engage more customers with the information they need. Customers have more choice on when they want to speak with us or engage online. This increases the availability of our Sales agents to assist customers with complex interactions.”

How does the expertise work?

Moxie Concierge anticipates the wants of shoppers and supplies assist with out human help, all earlier than the shopper requests it. Northgate is now in a position to information clients and improve the standard of their on-line expertise with related info all through the digital journey.

This seamless engagement permits it to ship clients the most effective choices while selling value-add providers resembling van customization.

“In the first 30 days after deploying Moxie Concierge, we’re already seeing a three-percentage point uplift in our online conversion rate,” reveals Neil.



Supply hyperlink Advertising and marketing Ideas

Northgate improves buyer engagement with new steering expertise 1